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Arctic Monkeys - I Bet You Look Good On The Dancefloor: Blog tasks

  Audience 1) What do we know about the Arctic Monkeys audience? Think demographics, psychographics and how they got into the band. The audience are likely to be predominantly white, middle class and reasonably young. Psychographics might include Reformers and Explorers. 2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor? Audience pleasures would include diversion. The song is upbeat and fast-paced. 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments? On 0.20 seconds of the clip they start adding some guitars and some rock music and fast paced action music. I chose this scene because some audiences might like rock music, or fast paced action kind of music. On the 0.02 second of the clip we see the full facial expression, and we can see that Arctic Monkeys community are very young. They look like teenagers. This means that this kind ...
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BLACKPINK - How You Like That: Blog tasks

  Audience 1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience? Mostly teenage girls and young women. 2) What audience pleasures are offered by the music video for How You Like That? A sense of personal identity. 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments?  1) When they were dancing at 0.45 seconds in the clip, the fans see all of them dancing and saying ' how you like that that that etc... 2) At the beginning of the video they show a building that looks like a castle. The fans see what kind of location they are in. 3) When the clip reached 2.31, you see more dancers.  4) How was the How You Like That music video marketed and promoted to the audience? It was promoted to the audience as a very creative dancing video. 5) Why is K-pop a global phenomenon and what has helped it to become so popular? Because...
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Magazines: Final index

 1. Tatler: case study blog tasks  2. Heat case study: blog tasks  3. LR: Advertising & Marketing Assessment
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LR: Advertising & Marketing Assessment

 WWW:   Good subject knowledge of how OMO advert reflects social, cultural and historical contexts.    EBI:        How does the genre and narrative of the 'Chauffeur' Galaxy advert communicate that the            product is high quality.   LR: See blog 13/32 Grade 4 1) Type up your  WWW/EBI feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential).  2) Read the  mark scheme for this assessment  carefully. Write down the mark you achieved for each question:  Q1: 2/2 Q2: 7/12 Q3: 1/6 Q4: 3/12 3)  Look specifically at  question 2  - the OMO 12-mark question. Pick out  three  points from the mark scheme that you didn't include in your answer.  • Excellent knowledge and understanding of contexts and their influence on media products and processes, demonstrated by consistently effective explanations of...
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Heat case study: blog tasks

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Work through the following tasks and questions to build a detailed case study for  Heat  - 21-27 November 2020 - our CSP front cover. This will give you plenty of background information to use in an exam question on magazines. Introduction - Heat Media pack 1) Look at the  Heat Media Pack . Go to  page 2 : the Heat mission. Write  three  things that Heat offers its readers under 'print'. The truth about Harry and Meghan. Cheryl relationship life. Victoria Beckham tells Brooklyn don't make her turn into Granny Spice. 2) Now go to  page 3  of the Media Pack - celebrity focus. What does the page say that Heat offers readers? They are explaining what heat readers are interested in them. They are talking about life hacks and their lifestyle. 3) Now look at  page 4  of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity news? They are offering the audience profile, which is, Female/Male: 90%/10% Av...
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Tatler: case study blog tasks

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  Introduction - Tatler Media pack 1) Look at the  Tatler Media Pack . Go to  page 2 : how does the editor introduce the magazine? That tatler is a good way of magazines and it is explaining what tatler is.  2) Now go to  page 4  of the Media Pack. Focus on the print magazine ( NOT  tatler.com - the website). List the key demographic details: age, gender %, ABC1 % (social class), HHI (Household Income), % of those living in London and the South East. What do these demographic details suggest about the average Tatler reader? Gender of the picture is female, AB is 51% average age is 41  Circulation 80,035 Readership 163,000 Average HHI £261,572 Female 73% ABC1 83% AB 51% Average Age 41 London/SE 70% 3) Look at  page 6 . What do Tatler readers think about fashion? How much do they spend? Unique, looks good, some but fashion clothes for a gift or something. 4) Go to  page 10 . What are the special editions of Tatler that run throughout the y...
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Advertising CSP 3: Represent NHS Blood campaign

  1) Why do advertisers use stereotypes? [6 marks] Advertisers use stereotypes to provide familiarity to a viewer.  2) Explain how advertisements reflect the social and cultural contexts in which they were created. [12 marks] Social and cultural contexts: media products and the representations in them can be seen as a product of the social and cultural context in which they are created,  issues such as advertising standards may impact on the creation of products and the way in which representations of gender are created and received.
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