Muhammed's Blogger/Media

1) Write a 100 word statement of intent explaining what you are going to make for your preliminary exercise. I plan to make a 30 second advert about someone who is struggling in school lack of tiredness. The product that I am advertising is an energy drink that refuels you and makes you full of energy. In the beginning of the advert, we are going to present a student in school who acts sleepy, tired, and just can't be bothered for anything. The character is going to be wearing school uniform. After, the character's friend who is sitting beside him is going to pull out the product out of his bag and says to sleepy character, "oi lazy bones, try some of this." After the character drinks this, he will be unbelievably hyper. Then a voiceover is going to explain this product and what it does. 2) Write a script for your preliminary exercise on your blog. This needs to include stage directions AND dialogue. To see how a TV drama script is presented, and to look at profession...

  1 )    Radio: Launch of BBC Radio 1 CSP 2 )    Radio: KISS FM Breakfast show CSP

  1) Read page 2. What is KISS FM's mission? Their mission is to entertains more 15-34yr olds than any other Bauer Media brand and is extremely influential amongst this hard-to-reach demographic. 2) Look at page 3. What is the target audience for KISS FM? As well as writing the key statistics from the media pack, try and suggest what  psychographic groups  would fit the KISS audience too. The KISS audience is a 15-34, 60/40 Female to Male split and united by their love of music and the cool stuff they’re into right now. 3) Now look at page 5 - The KISS network. How does KISS use digital media and technology to reach its audience?  From social timelines to YouTube, live events and on- demand streaming on apps, KISS connects with its  audience through a multi- platform strategy of presenting content around the music they love and the things they’re into, wherever, whenever and however they want it. 4) Now look at the other side of page 5. What content do KISS...

  1) Type up any feedback from your teacher in full (you do not need to write the mark/grade if you do not wish to). WWW: Q2 is a good start and this will be a good lesson in exam technique for Paper 2. EBI: Notetaking + questions on the clip. LR: See blog 2) Look at the mark scheme document linked above. Question 1.1 asks about mise-en-scene. What do we use to remember mise-en-scene? Give one example answer from the clip too - you'll find example answers in the mark scheme. We use CLAMPS to remember mise-en-scene. Costume of the 2 girls getting chased by Lyra and Will, their costume were quite clean and unique. 3) Question 1.2 asks about narrative features in the extract. Look at the mark scheme to pick out  three  possible answers for this question.  • Excellent analysis of the product that is detailed and critically engages with the nuanced aspects of how media language is used. • Focus on how narrative features communicate meanings is thorough and effective. • Co...

  1) What radio stations were offered by the BBC before 1967? Home + Light + Third. 2) How was BBC radio reorganised in September 1967? What were the new stations that launched? It was split between Radio1 and Radio 2. 3) What was pirate radio and why was it popular? Pirate stations were in international waters so did not have to follow UK rules - and so could play more music. They were therefore more popular with young people than the BBC. 4) Why did pirate radio stop broadcasting in 1967? The marine broadcasting offence act outlawed. 5) How did the BBC attract young audiences to Radio 1 after pirate radio stations were closed down? Given the growth of pirate radio in the mid-1960s, the BBC realised that it was not providing content for this growth market of younger people. 6) What was 'needle time' and why was it a problem for BBC Radio? In the early 1960s there was concerns that too much music on the radio would mean that people would no longer buy records, so the government...

  1)  Television: Introduction to TV drama 2)  Doctor Who: Language and Representation 3)  Doctor Who: Audience and Industries 4)  His Dark Materials: Language and Representation 5)  His Dark Materials: Audience and Industries 6)  Industry contexts: the BBC and public service broadcasting